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Strategies for Effective Class Action Email Notice Campaigns
- General
Law360
Epiq notice expert Stephanie Fiereck reveals how the growing scale, regulation, and technical complexity of email have made class action email notice campaigns legally risky and operationally demanding. Successful campaigns depend on early planning, strict compliance with email service provider requirements, careful data preparation, controlled sending practices, and clear, plain-language content.

“Email campaign success is best assessed using statistics as simple as the number of valid emails sent and the number of undeliverable emails.”
Stephanie Fiereck, Senior Director, Legal Noticing
Stephanie Fiereck, Senior Director, Legal Noticing
Press Contact
John Lute
Senior Director, Marketing
John.Lute@epiqglobal.com